News

Google Shopping For Suppliers: a new opportunity for B2B Market!

01-02-2013

Google has built Google Shopping for Suppliers in order to enter the B2B shopping segment. B2B shopping is unique in its transactions so the set up process of Google Shopping for Suppliers is different from Google Shopping. It is still in the beginning and verification fees may change in the future but for now this […]

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Facebook conversion tracking – a great tool!

28-01-2013

Facebook announced the global launch of its conversion tracking tool, in order to help advertisers measure and optimize their ads leading off-Facebook. This new service allows marketers to place a piece of code on a Web site (e.g checkout pages or registration forms) to track when desired actions are driven by someone seeing an ad […]

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Facebook’s Graph Search: Connect like never before!

22-01-2013

Facebook’s new search engine opens a great window of opportunity for all businesses! Graph Search is unlike any other search engine since it’s everything about people, what they share and with whom they’re connected. It’s about who you know and who knows you. If you have the right, relevant audience, then when people are asking […]

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3 Crucial Online Marketing Predictions for 2013!

15-01-2013

What might 2013 bring for marketers? 1. Mobile advertising revolution Mobile advertising exploded in 2012. Facebook generates now more than $3 million per day from mobile ads and as consumers continue to spend more time and money on mobile devices, advertising spends will only continue to skyrocket. In fact, e-Marketer expects mobile ads to increasingly […]

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Facebook Is the Top Social Network in 127 Countries

11-01-2013

Facebook’s reach just keeps getting wider! According to social media analyst Vincenzo Cosenza’s biannual World Map of Social Networks, Facebook is the leader in 127 of the 137 countries observed, the Los Angeles Times reports. Armenia, Latvia, Kyrgyzstan and Vietnam are among the 10 countries where Facebook now reigns supreme. The biggest recent growth area […]

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TrueView In-stream Video Ads

07-01-2013

No matter what kind of business you own, video offers a rich and engaging way to connect with your audience, tell your story and grow your business. Now with YouTube In-stream Video Ads, advertising with video has been easier, faster, more accountable or more insightful than ever! Everyone wins! Viewers choose ads that are relevant […]